Flipkart moves to 3x5 inch Labels
Flipkart, one of India's largest e-commerce marketplaces, has recently announced that it would be moving from the 4x6 inch label size to the 3x5 inch label size for all its shipments. This decision has caused a little confusion among sellers who have always been using the bigger size for a very long time. In this article, we will discuss why they have made this move and how it affects online sellers.
Understanding Label Size in E-commerce Shipments
Before we get into the whys and hows, let's understand what label size is and what is its significance in e-commerce shipments. A label is a sticker that contains information about the shipment, such as the buyer's address, order number and product details. This label is pasted on the package that is supposed to be shipped. The label is scanned at various points in the whole shipping process to track the movement of the package. Now, here label size refers to the dimensions of this sticker that is pasted onto the shipment.
Why Did Flipkart Move to 3x5 inch Labels?
One of the primary reasons for making this change is to reduce the cost of shipping for both the seller and the customer. This is a very cost-effective solution. Smaller labels also mean less paper and ink, which can lead to cost savings over time.
The 3x5 inch label size takes up less space on the package, which means that less label paper is utilized which in turn also saves money for the seller. Additionally, this reduces the size and weight of the package, which can result in lower shipping costs.
The smaller size labels are efficient as they take up lesser space and are easier to handle compared to larger labels. This makes the labelling process faster and more efficient, reducing the time taken to process orders and get them ready for shipment.
This move is also very environment friendly as using smaller labels will cause less paper waste which is better for the environment. It also reduces the carbon footprint associated with shipping, as less material is required for each shipment.
Conclusion
In conclusion, the move to the 3x5-inch label is a strategic decision by Flipkart to reduce the overall cost of shipping while simultaneously improving the efficiency of the shipping process, and making e-commerce more affordable for customers.